  :root {
    --paper: #f4eedc;
    --paper-deep: #ebe4cc;
    --ink: #0a0a0a;
    --ink-soft: #2a2a2a;
    --hi-vis: #f5d80a;
    --hi-vis-deep: #e6c800;
    --warn: #d63f1a;
    --display: 'Bebas Neue', Impact, 'Arial Narrow Bold', sans-serif;
    --body: 'Archivo', ui-sans-serif, system-ui, -apple-system, Segoe UI, Roboto, sans-serif;
    --mono: 'JetBrains Mono', ui-monospace, SFMono-Regular, Menlo, monospace;
  }

  * { box-sizing: border-box; }
  html, body { margin: 0; padding: 0; }
  html { scroll-behavior: smooth; }

  body {
    font-family: var(--body);
    color: var(--ink);
    background: var(--paper);
    font-size: 17px;
    line-height: 1.55;
    -webkit-font-smoothing: antialiased;
    text-rendering: optimizeLegibility;
    background-image: repeating-linear-gradient(
      0deg,
      rgba(0,0,0,0.012) 0px,
      rgba(0,0,0,0.012) 1px,
      transparent 1px,
      transparent 28px
    );
  }

  a { color: inherit; text-decoration: none; }
  button { font-family: inherit; cursor: pointer; border: 0; background: 0; color: inherit; padding: 0; }
  img, svg { max-width: 100%; display: block; }
  ::selection { background: var(--hi-vis); color: var(--ink); }

  .container {
    max-width: 1280px;
    margin: 0 auto;
    padding: 0 28px;
  }
  @media (max-width: 720px) {
    .container { padding: 0 18px; }
  }

  /* Global hard-edge defaults */
  input, textarea, select, button, a.btn, .card, .pricing-card, .step, .faq-item {
    border-radius: 0;
  }

  /* Reusable */
  .mono {
    font-family: var(--mono);
    letter-spacing: 0.08em;
    text-transform: uppercase;
  }
  .display {
    font-family: var(--display);
    font-weight: 400;
    letter-spacing: 0.005em;
    line-height: 0.92;
  }

  /* ---------- 01. TOP BAR ---------- */
  .topbar {
    background: var(--ink);
    color: var(--paper);
    border-bottom: 3px solid var(--hi-vis);
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.04em;
    text-transform: uppercase;
  }
  .topbar-inner {
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 16px;
    padding: 10px 0;
  }
  .topbar-left { display: inline-flex; align-items: center; gap: 10px; }
  .topbar-dot {
    width: 8px; height: 8px; background: var(--hi-vis);
    box-shadow: 0 0 0 2px rgba(245,216,10,0.25);
    animation: blink 1.6s ease-in-out infinite;
  }
  @keyframes blink { 0%, 80%, 100% { opacity: 1; } 40% { opacity: 0.35; } }
  .topbar-right a { border-bottom: 1px dotted rgba(244,238,220,0.55); padding-bottom: 1px; }
  .topbar-right a:hover { border-bottom-color: var(--hi-vis); color: var(--hi-vis); }
  @media (max-width: 720px) {
    .topbar-inner { padding: 8px 0; gap: 10px; }
    .topbar { font-size: 10.5px; }
    .topbar-right { white-space: nowrap; }
  }
  @media (max-width: 540px) {
    .topbar-left .sep, .topbar-left .when { display: none; }
  }

  /* ---------- 02. NAV ---------- */
  .nav {
    position: sticky;
    top: 0;
    z-index: 50;
    background: var(--paper);
    border-bottom: 3px solid var(--ink);
  }
  .nav-inner {
    display: flex;
    align-items: center;
    justify-content: space-between;
    height: 76px;
    gap: 16px;
  }
  .brand {
    display: inline-flex;
    align-items: center;
    gap: 12px;
  }
  .brand-mark {
    width: 44px; height: 44px;
    background: var(--hi-vis);
    border: 2px solid var(--ink);
    display: grid; place-items: center;
    font-family: var(--display);
    font-size: 28px;
    line-height: 1;
    color: var(--ink);
    box-shadow: 4px 4px 0 var(--ink);
    transform: translate(-2px,-2px);
  }
  .brand-word {
    font-family: var(--display);
    font-size: 26px;
    letter-spacing: 0.02em;
    color: var(--ink);
  }
  .nav-links {
    display: flex;
    align-items: center;
    gap: 8px;
  }
  .nav-links a.nav-link {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    padding: 10px 14px;
    color: var(--ink);
    border: 2px solid transparent;
    transition: border-color .12s ease, background .12s ease;
  }
  .nav-links a.nav-link:hover { border-color: var(--ink); background: var(--paper-deep); }
  .nav-cta {
    display: inline-flex; align-items: center; gap: 8px;
    background: var(--ink); color: var(--paper);
    border: 2px solid var(--ink);
    padding: 12px 20px;
    font-family: var(--display);
    font-size: 20px;
    letter-spacing: 0.02em;
    transition: transform .1s ease, background .12s ease, color .12s ease, box-shadow .12s ease;
  }
  .nav-cta:hover {
    background: var(--hi-vis); color: var(--ink);
    transform: translate(-2px,-2px);
    box-shadow: 4px 4px 0 var(--ink);
  }
  @media (max-width: 900px) {
    .nav-links a.nav-link { display: none; }
    .nav-inner { height: 64px; }
    .brand-word { font-size: 22px; }
    .brand-mark { width: 36px; height: 36px; font-size: 22px; }
    .nav-cta { padding: 10px 14px; font-size: 16px; }
  }

  /* ---------- 03. HERO ---------- */
  .hero {
    position: relative;
    overflow: hidden;
    padding: 80px 0 64px;
    border-bottom: 3px solid var(--ink);
  }
  .hero-inner {
    position: relative;
    z-index: 1;
    display: grid;
    grid-template-columns: 1.05fr 0.95fr;
    grid-template-areas:
      "headline form"
      "secondary form";
    column-gap: 56px;
    row-gap: 28px;
    align-items: start;
  }
  .hero-headline { grid-area: headline; }
  .hero-secondary { grid-area: secondary; }
  .hero-form-card { grid-area: form; align-self: start; position: relative; }
  .kicker {
    display: inline-block;
    background: var(--ink);
    color: var(--paper);
    font-family: var(--mono);
    font-size: 13px;
    letter-spacing: 0.08em;
    padding: 8px 12px;
    text-transform: uppercase;
    margin-bottom: 28px;
    opacity: 0;
    animation: fadeUp 0.5s ease 0.05s forwards;
  }
  .hero h1 {
    font-family: var(--display);
    font-weight: 400;
    font-size: clamp(48px, 6.4vw, 104px);
    line-height: 0.9;
    letter-spacing: 0.005em;
    margin: 0;
    color: var(--ink);
    opacity: 0;
    animation: fadeUp 0.6s ease 0.15s forwards;
  }
  .hero h1 .hi-line {
    display: inline-block;
    background: var(--hi-vis);
    border: 3px solid var(--ink);
    padding: 0 18px 4px;
    transform: rotate(-1.5deg);
    box-shadow: 6px 6px 0 var(--ink);
    margin: 0 4px;
  }
  .hero-sub {
    margin: 32px 0 0;
    max-width: 640px;
    font-size: 22px;
    line-height: 1.4;
    color: var(--ink-soft);
    opacity: 0;
    animation: fadeUp 0.5s ease 0.3s forwards;
  }
  .hero-sub .hi-mark {
    background: var(--hi-vis);
    padding: 0 6px;
    font-weight: 700;
  }
  .hero-note {
    margin: 18px 0 0;
    display: inline-block;
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.06em;
    text-transform: uppercase;
    color: var(--ink);
    background: var(--paper-deep);
    border: 2px solid var(--ink);
    padding: 8px 12px;
    opacity: 0;
    animation: fadeUp 0.5s ease 0.4s forwards;
  }
  .hero-ctas {
    display: flex;
    gap: 14px;
    flex-wrap: wrap;
    margin-top: 28px;
    opacity: 0;
    animation: fadeUp 0.5s ease 0.45s forwards;
  }
  .hero-form-card {
    opacity: 0;
    animation: fadeUp 0.5s ease 0.25s forwards;
  }
  .hero-form-title {
    font-family: var(--display);
    font-weight: 400;
    font-size: 30px;
    line-height: 1;
    letter-spacing: 0.005em;
    margin: 4px 0 6px;
    color: var(--ink);
  }
  .hero-form-sub {
    font-family: var(--body);
    font-size: 14px;
    line-height: 1.45;
    color: var(--ink-soft);
    margin: 0 0 18px;
  }
  .hero-form-trust {
    font-family: var(--body);
    font-size: 18px;
    line-height: 1.5;
    color: var(--ink-soft);
    margin: 16px 0 0;
    text-align: center;
  }
  .hero-form-trust strong {
    color: var(--ink);
    background: var(--hi-vis);
    padding: 0 4px;
    font-weight: 700;
  }
  .hero-form-foot-cta {
    display: flex;
    flex-direction: column;
    align-items: center;
    gap: 4px;
    margin-top: 16px;
    padding: 14px 18px;
    background: var(--paper-deep, #f5efe0);
    border: 2px dashed var(--ink);
    text-align: center;
    transition: background .12s ease, transform .1s ease, box-shadow .12s ease;
  }
  .hero-form-foot-cta:hover {
    background: var(--hi-vis);
    transform: translate(-1px, -1px);
    box-shadow: 4px 4px 0 var(--ink);
  }
  .hero-form-foot-line {
    font-family: var(--body);
    font-size: 14px;
    color: var(--ink-soft);
    line-height: 1.3;
  }
  .hero-form-foot-link {
    font-family: var(--display);
    font-size: 18px;
    letter-spacing: 0.01em;
    color: var(--ink);
    line-height: 1;
  }
  .quote-form-wrap--compact { padding: 28px 22px 22px; }
  .quote-form-wrap--compact .form-row { margin-bottom: 14px; }
  .form-textarea--compact { min-height: 84px; }
  @keyframes fadeUp {
    from { opacity: 0; transform: translateY(14px); }
    to   { opacity: 1; transform: translateY(0); }
  }
  @keyframes pricingReveal {
    from { opacity: 0; transform: translateY(16px); }
    to   { opacity: 1; transform: translateY(0); }
  }
  .btn {
    display: inline-flex;
    align-items: center;
    gap: 10px;
    font-family: var(--display);
    font-size: 24px;
    letter-spacing: 0.02em;
    border: 3px solid var(--ink);
    padding: 16px 28px;
    transition: transform .1s ease, background .12s ease, color .12s ease, box-shadow .12s ease;
    cursor: pointer;
    line-height: 1;
  }
  .btn-primary { background: var(--ink); color: var(--paper); }
  .btn-primary:hover { background: var(--hi-vis); color: var(--ink); transform: translate(-2px,-2px); box-shadow: 6px 6px 0 var(--ink); }
  .btn-secondary { background: var(--paper); color: var(--ink); }
  .btn-secondary:hover { background: var(--ink); color: var(--paper); transform: translate(-2px,-2px); box-shadow: 6px 6px 0 var(--hi-vis); }

  .hero-stats {
    margin-top: 64px;
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    border: 3px solid var(--ink);
    background: var(--paper);
    opacity: 0;
    animation: fadeUp 0.5s ease 0.6s forwards;
  }
  .hero-stat {
    padding: 24px 20px;
    border-right: 3px solid var(--ink);
    text-align: left;
  }
  .hero-stat:last-child { border-right: 0; }
  .hero-stat-value {
    font-family: var(--display);
    font-size: 38px;
    line-height: 1;
    color: var(--ink);
  }
  .hero-stat-label {
    margin-top: 8px;
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.08em;
    color: var(--ink-soft);
    text-transform: uppercase;
  }
  @media (max-width: 960px) {
    .hero-inner {
      grid-template-columns: 1fr;
      grid-template-areas:
        "headline"
        "form"
        "secondary";
      column-gap: 0;
      row-gap: 28px;
    }
    .hero h1 { font-size: clamp(48px, 9vw, 88px); }
  }
  @media (max-width: 720px) {
    .hero { padding: 48px 0 36px; }
    .hero h1 .hi-line { padding: 0 10px 2px; box-shadow: 4px 4px 0 var(--ink); }
    .hero-sub { font-size: 18px; }
    .hero-stats { grid-template-columns: 1fr 1fr; }
    .hero-stat:nth-child(2) { border-right: 0; }
    .hero-stat:nth-child(1), .hero-stat:nth-child(2) { border-bottom: 3px solid var(--ink); }
    .hero-stat-value { font-size: 32px; }
    .btn { font-size: 20px; padding: 14px 22px; }
    .kicker { font-size: 11px; padding: 6px 10px; }
    .hero-form-title { font-size: 26px; }
  }

  /* ---------- 04. MARQUEE ---------- */
  .marquee {
    background: var(--ink);
    color: var(--paper);
    border-top: 3px solid var(--hi-vis);
    border-bottom: 3px solid var(--hi-vis);
    overflow: hidden;
    padding: 14px 0;
  }
  .marquee-track {
    display: inline-flex;
    white-space: nowrap;
    animation: marquee 40s linear infinite;
    will-change: transform;
  }
  .marquee-item {
    font-family: var(--display);
    font-size: 22px;
    letter-spacing: 0.04em;
    padding: 0 24px;
    display: inline-flex;
    align-items: center;
    gap: 24px;
  }
  .marquee-item::after {
    content: "";
    display: inline-block;
    width: 8px; height: 8px;
    background: var(--hi-vis);
  }
  @keyframes marquee {
    from { transform: translateX(0); }
    to   { transform: translateX(-50%); }
  }
  @media (prefers-reduced-motion: reduce) {
    .marquee-track { animation: none; }
  }

  /* ---------- SECTION SHELL ---------- */
  .section { padding: 96px 0; border-bottom: 3px solid var(--ink); position: relative; }
  .section.section-band { background: var(--paper-deep); }
  .section-num {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.1em;
    color: var(--ink-soft);
    text-transform: uppercase;
    margin-bottom: 16px;
  }
  .section h2 {
    font-family: var(--display);
    font-weight: 400;
    font-size: clamp(44px, 7vw, 96px);
    line-height: 0.92;
    letter-spacing: 0.005em;
    margin: 0 0 20px;
    color: var(--ink);
  }
  .section h2 .hi {
    background: var(--hi-vis);
    padding: 0 12px 4px;
    box-decoration-break: clone;
    -webkit-box-decoration-break: clone;
  }
  .section-lede {
    font-size: 19px;
    color: var(--ink-soft);
    max-width: 680px;
    margin: 0 0 48px;
  }
  @media (max-width: 720px) {
    .section { padding: 64px 0; }
    .section-lede { margin-bottom: 36px; font-size: 17px; }
  }

  /* ---------- TIME-COST REFRAME ---------- */
  .timecost { background: var(--paper-deep); }
  .timecost .section-num { margin-bottom: 20px; }
  .timecost h2 {
    font-family: var(--display);
    font-weight: 400;
    font-size: clamp(48px, 8vw, 120px);
    line-height: 0.9;
    letter-spacing: 0.005em;
    margin: 0 0 36px;
    color: var(--ink);
  }
  .timecost h2 .hi {
    background: var(--hi-vis);
    padding: 0 14px 4px;
    box-decoration-break: clone;
    -webkit-box-decoration-break: clone;
  }
  .timecost-compare {
    display: grid;
    grid-template-columns: 1fr 1fr;
    border: 3px solid var(--ink);
    background: var(--paper);
    box-shadow: 8px 8px 0 var(--ink);
    margin-bottom: 48px;
  }
  .timecost-cell {
    padding: 36px 32px;
    border-right: 3px solid var(--ink);
  }
  .timecost-cell:last-child { border-right: 0; }
  .timecost-cell.win { background: var(--hi-vis); }
  .timecost-label {
    font-family: var(--mono);
    font-size: 14px;
    letter-spacing: 0.12em;
    text-transform: uppercase;
    color: var(--ink-soft);
    margin-bottom: 12px;
  }
  .timecost-cell.win .timecost-label { color: var(--ink); }
  .timecost-value {
    font-family: var(--display);
    font-weight: 400;
    font-size: clamp(56px, 9vw, 132px);
    line-height: 0.92;
    color: var(--ink);
  }
  .timecost-cell.lose .timecost-value {
    opacity: 0.55;
    text-decoration: line-through;
    text-decoration-thickness: 5px;
  }
  .timecost-meta {
    font-family: var(--mono);
    font-size: 13px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    color: var(--ink-soft);
    margin-top: 14px;
  }
  .timecost-cell.win .timecost-meta { color: var(--ink); }
  .timecost-copy {
    font-size: clamp(20px, 1.9vw, 28px);
    line-height: 1.45;
    color: var(--ink);
    max-width: 980px;
    margin: 0;
    font-weight: 500;
  }
  .timecost-copy strong {
    background: var(--hi-vis);
    padding: 0 8px 2px;
    box-decoration-break: clone;
    -webkit-box-decoration-break: clone;
    font-weight: 700;
  }
  @media (max-width: 720px) {
    .timecost-compare {
      grid-template-columns: 1fr;
      box-shadow: 6px 6px 0 var(--ink);
    }
    .timecost-cell { border-right: 0; border-bottom: 3px solid var(--ink); padding: 28px 22px; }
    .timecost-cell:last-child { border-bottom: 0; }
    .timecost-copy { font-size: 19px; }
  }

  /* ---------- 05. HOW IT WORKS ---------- */
  .steps {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    border: 3px solid var(--ink);
    background: var(--paper);
  }
  .step {
    padding: 28px 24px 32px;
    border-right: 3px solid var(--ink);
    position: relative;
    background: var(--paper);
  }
  .step:last-child { border-right: 0; }
  .step-num {
    display: inline-grid;
    place-items: center;
    width: 72px; height: 72px;
    background: var(--hi-vis);
    border: 3px solid var(--ink);
    font-family: var(--display);
    font-size: 44px;
    line-height: 1;
    color: var(--ink);
    margin-bottom: 20px;
  }
  .step h3 {
    font-family: var(--display);
    font-weight: 400;
    font-size: 30px;
    letter-spacing: 0.03em;
    margin: 0 0 10px;
    color: var(--ink);
  }
  .step p {
    margin: 0;
    font-size: 15px;
    line-height: 1.55;
    color: var(--ink-soft);
  }
  @media (max-width: 900px) {
    .steps { grid-template-columns: 1fr 1fr; }
    .step:nth-child(2) { border-right: 0; }
    .step:nth-child(1), .step:nth-child(2) { border-bottom: 3px solid var(--ink); }
  }
  @media (max-width: 540px) {
    .steps { grid-template-columns: 1fr; }
    .step { border-right: 0; border-bottom: 3px solid var(--ink); }
    .step:last-child { border-bottom: 0; }
    .hero-stats { grid-template-columns: 1fr 1fr; }
    .hero-stat { padding: 16px 14px; }
    .hero-stat-value { font-size: 26px; }
    .hero-stat-label { font-size: 9px; }
    .kicker { font-size: 10px; letter-spacing: 0.06em; }
  }

  /* ---------- 06. WHAT I DO / WHAT I DON'T ---------- */
  .do-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    border: 3px solid var(--ink);
  }
  .do-col { padding: 36px 32px; }
  .do-col.do { background: var(--hi-vis); border-right: 3px solid var(--ink); }
  .do-col.dont { background: var(--paper); }
  .do-col h3 {
    font-family: var(--display);
    font-weight: 400;
    font-size: 56px;
    line-height: 0.92;
    letter-spacing: 0.01em;
    margin: 0 0 20px;
    padding-bottom: 14px;
    border-bottom: 3px solid var(--ink);
  }
  .do-list { list-style: none; padding: 0; margin: 0; }
  .do-list li {
    display: flex;
    gap: 12px;
    padding: 12px 0;
    font-size: 16px;
    line-height: 1.5;
    border-bottom: 1px solid rgba(10,10,10,0.12);
  }
  .do-list li:last-child { border-bottom: 0; }
  .do-list .mark {
    flex-shrink: 0;
    width: 22px;
    font-family: var(--display);
    font-size: 22px;
    color: var(--ink);
    line-height: 1.3;
  }
  .dont .do-list li { color: rgba(10,10,10,0.55); }
  .dont .do-list .mark { color: var(--warn); }
  .dont .do-list .item-strike {
    text-decoration: line-through;
    text-decoration-thickness: 1.5px;
  }
  .scope-note {
    margin-top: 28px;
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.06em;
    text-transform: uppercase;
    color: var(--ink);
    background: var(--paper);
    border: 2px solid var(--ink);
    padding: 12px 16px;
    display: inline-block;
  }
  .logo-callout {
    margin-top: 28px;
    border: 3px solid var(--ink);
    background: var(--paper);
    padding: 30px;
  }
  .logo-callout h3 {
    font-family: var(--display);
    font-size: clamp(34px, 5vw, 56px);
    line-height: 0.95;
    font-weight: 400;
    letter-spacing: 0.005em;
    margin: 0 0 12px;
    color: var(--ink);
  }
  .logo-callout p {
    margin: 0;
    font-size: 18px;
    line-height: 1.5;
    color: var(--ink-soft);
    max-width: 820px;
  }
  .logo-callout strong {
    background: var(--hi-vis);
    padding: 0 6px;
    color: var(--ink);
    font-weight: 700;
  }
  .do-list em {
    font-style: italic;
    font-weight: 500;
    color: var(--ink);
    text-decoration: none;
    margin-left: 4px;
  }
  @media (max-width: 720px) {
    .do-grid { grid-template-columns: 1fr; }
    .do-col.do { border-right: 0; border-bottom: 3px solid var(--ink); }
    .do-col h3 { font-size: 44px; }
  }

  /* ---------- 07. PRICING ---------- */
  .pricing-grid {
    display: grid;
    grid-template-columns: repeat(2, 1fr);
    border: 1px solid rgba(10,10,10,0.16);
  }
  .pricing-grid-single {
    grid-template-columns: minmax(0, 1080px);
    justify-content: center;
    border: 0;
  }
  .pricing-card {
    background: var(--paper);
    padding: 56px 56px 48px;
    border-right: 1px solid rgba(10,10,10,0.16);
    display: flex;
    flex-direction: column;
    gap: 36px;
  }
  .pricing-card:last-child { border-right: 0; }
  .pricing-card.featured {
    background: var(--paper);
    color: var(--ink);
    border-top: 6px solid var(--hi-vis);
    border-right: 0;
    opacity: 0;
    animation: pricingReveal 0.5s ease 0.15s forwards;
  }
  .pricing-card.featured .price-amt { color: var(--ink); }
  .pricing-card.featured .pricing-name { color: var(--ink); }

  .pricing-name {
    font-family: var(--display);
    font-size: 36px;
    letter-spacing: 0.01em;
    line-height: 1;
    color: var(--ink);
    margin: 0;
  }

  .pricing-card-body {
    display: grid;
    grid-template-columns: minmax(0, 1.05fr) minmax(0, 1fr);
    gap: 56px;
    align-items: start;
  }

  .pricing-summary {
    display: flex;
    flex-direction: column;
    gap: 0;
  }

  .pricing-block {
    display: flex;
    flex-direction: column;
    gap: 10px;
  }
  .pricing-block + .pricing-block {
    padding-top: 28px;
    margin-top: 28px;
    border-top: 1px solid rgba(10,10,10,0.12);
  }

  .pricing-includes {
    display: flex;
    flex-direction: column;
    gap: 16px;
  }
  .pricing-includes-label {
    font-family: var(--body);
    font-size: 14px;
    font-weight: 600;
    color: var(--ink-soft);
    letter-spacing: 0;
  }

  .price-amt {
    font-family: var(--display);
    font-size: 84px;
    line-height: 0.9;
    color: var(--ink);
    display: flex;
    align-items: baseline;
    flex-wrap: wrap;
    gap: 0 14px;
  }
  .price-amt .dollar {
    font-size: 46px;
    line-height: 1;
    align-self: flex-start;
    margin-top: 6px;
  }
  .price-amt-suffix {
    font-family: var(--body);
    font-size: 22px;
    font-weight: 600;
    color: var(--ink-soft);
    letter-spacing: 0;
    line-height: 1;
  }

  .pricing-block-amt {
    font-family: var(--display);
    font-size: 48px;
    line-height: 0.95;
    color: var(--ink);
    display: flex;
    align-items: baseline;
    flex-wrap: wrap;
    gap: 0 10px;
  }
  .pricing-block-amt .dollar {
    font-size: 28px;
    align-self: flex-start;
    margin-top: 4px;
  }
  .pricing-block-amt-suffix {
    font-family: var(--body);
    font-size: 20px;
    font-weight: 600;
    color: var(--ink-soft);
    letter-spacing: 0;
    line-height: 1;
  }

  .pricing-block-label {
    font-family: var(--body);
    font-size: 14px;
    font-weight: 600;
    letter-spacing: 0;
    color: var(--ink-soft);
    text-transform: none;
  }
  .pricing-block-total {
    font-family: var(--display);
    font-size: 60px;
    line-height: 0.95;
    color: var(--ink);
    display: flex;
    align-items: baseline;
    gap: 0;
  }
  .pricing-block-total .dollar {
    font-size: 32px;
    align-self: flex-start;
    margin-top: 4px;
  }

  .pricing-block-cap {
    font-family: var(--body);
    font-size: 17px;
    line-height: 1.5;
    color: var(--ink-soft);
    margin: 0;
    letter-spacing: 0;
  }

  .price-features {
    list-style: none;
    padding: 0;
    margin: 0;
    display: flex;
    flex-direction: column;
    gap: 14px;
  }
  .price-features li {
    font-size: 17px;
    line-height: 1.5;
    color: var(--ink);
    padding-left: 26px;
    position: relative;
  }
  .price-features li::before {
    content: "✓";
    position: absolute;
    left: 0;
    top: 1px;
    font-family: var(--display);
    color: var(--ink);
    font-size: 18px;
  }

  .pricing-cta {
    margin-top: 0;
    display: inline-flex;
    align-items: center;
    justify-content: center;
    gap: 8px;
    background: var(--ink);
    color: var(--paper);
    border: 2px solid var(--ink);
    padding: 18px 24px;
    font-family: var(--display);
    font-size: 24px;
    letter-spacing: 0.02em;
    width: 100%;
    text-align: center;
    transition: transform .1s ease, background .12s ease, color .12s ease, box-shadow .12s ease;
  }
  .pricing-cta:hover {
    background: var(--hi-vis);
    color: var(--ink);
    border-color: var(--hi-vis);
    transform: translate(-2px,-2px);
    box-shadow: 6px 6px 0 var(--ink);
  }
  .pricing-card.featured .pricing-cta {
    background: var(--ink); color: var(--hi-vis); border-color: var(--ink);
  }
  .pricing-card.featured .pricing-cta:hover {
    background: var(--hi-vis); color: var(--ink); border-color: var(--hi-vis);
    box-shadow: 6px 6px 0 var(--ink);
  }

  /* Invoicing strip */
  .invoicing {
    background: var(--ink);
    color: var(--paper);
    margin-top: 28px;
    border: 3px solid var(--ink);
  }
  .invoicing-head {
    padding: 18px 22px;
    font-family: var(--mono);
    font-size: 13px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--hi-vis);
    border-bottom: 1px solid rgba(244,238,220,0.18);
  }
  .invoicing-grid {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
  }
  .inv-cell {
    padding: 22px 22px 26px;
    border-right: 1px solid var(--hi-vis);
  }
  .inv-cell:last-child { border-right: 0; }
  .inv-amt {
    font-family: var(--display);
    font-size: 36px;
    letter-spacing: 0.02em;
    line-height: 1;
    color: var(--hi-vis);
    margin-bottom: 12px;
  }
  .inv-cap {
    font-size: 14px;
    line-height: 1.5;
    color: var(--paper);
  }
  .inv-cap strong { color: var(--hi-vis); font-weight: 600; }
  .invoicing-note {
    padding: 14px 22px;
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.06em;
    text-transform: uppercase;
    color: var(--paper);
    background: var(--ink-soft);
    border-top: 1px solid rgba(244,238,220,0.18);
  }

  /* Pricing extras */
  .extras {
    margin-top: 28px;
    border: 3px solid var(--ink);
    display: grid;
    grid-template-columns: 1fr 1fr;
    background: var(--paper);
  }
  .extras-col { padding: 28px; }
  .extras-col.left { border-right: 3px solid var(--ink); }
  .extras-head {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--ink-soft);
    margin-bottom: 16px;
    padding-bottom: 10px;
    border-bottom: 2px solid var(--ink);
  }
  .extras-list { list-style: none; padding: 0; margin: 0; }
  .extras-list li {
    display: flex;
    justify-content: space-between;
    align-items: baseline;
    gap: 16px;
    padding: 10px 0;
    border-bottom: 1px solid rgba(10,10,10,0.12);
    font-size: 15px;
  }
  .extras-list li:last-child { border-bottom: 0; }
  .extras-list .price-tag {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.04em;
    color: var(--ink-soft);
    text-align: right;
    flex-shrink: 0;
  }
  .extras-col.right p {
    margin: 0;
    font-size: 16px;
    line-height: 1.55;
    color: var(--ink-soft);
  }
  .extras-col.right strong { background: var(--hi-vis); padding: 0 6px; color: var(--ink); }

  @media (max-width: 900px) {
    .pricing-grid { grid-template-columns: 1fr; }
    .pricing-card { border-right: 0; border-bottom: 1px solid rgba(10,10,10,0.16); padding: 44px 36px 36px; gap: 32px; }
    .pricing-card:last-child { border-bottom: 0; }
    .pricing-card-body { grid-template-columns: 1fr; gap: 32px; }
    .pricing-includes { padding-top: 28px; border-top: 1px solid rgba(10,10,10,0.12); }
    .invoicing-grid { grid-template-columns: 1fr 1fr; }
    .inv-cell:nth-child(2) { border-right: 0; }
    .inv-cell:nth-child(1), .inv-cell:nth-child(2) { border-bottom: 1px solid var(--hi-vis); }
    .extras { grid-template-columns: 1fr; }
    .extras-col.left { border-right: 0; border-bottom: 3px solid var(--ink); }
  }
  @media (max-width: 540px) {
    .pricing-card { padding: 32px 22px 24px; gap: 24px; }
    .pricing-name { font-size: 26px; }
    .price-amt { font-size: 60px; gap: 0 10px; }
    .price-amt .dollar { font-size: 32px; margin-top: 4px; }
    .price-amt-suffix { font-size: 18px; }
    .pricing-block-amt { font-size: 36px; }
    .pricing-block-amt .dollar { font-size: 22px; }
    .pricing-block-amt-suffix { font-size: 17px; }
    .pricing-block-total { font-size: 46px; }
    .pricing-block-total .dollar { font-size: 26px; }
    .pricing-block-cap { font-size: 16px; }
    .price-features li { font-size: 16px; }
    .pricing-cta { font-size: 20px; padding: 16px 18px; }
    .invoicing-grid { grid-template-columns: 1fr; }
    .inv-cell { border-right: 0; border-bottom: 1px solid var(--hi-vis); }
    .inv-cell:last-child { border-bottom: 0; }
  }

  /* ---------- 08. WEBSITE CARE ---------- */
  .care {
    display: grid;
    grid-template-columns: 1.1fr 1fr;
    gap: 56px;
    align-items: start;
  }
  .care-left h2 .hi { background: var(--hi-vis); }
  .care-stats {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    border: 3px solid var(--ink);
    margin-top: 24px;
  }
  .care-stat {
    padding: 16px;
    border-right: 3px solid var(--ink);
    background: var(--paper);
  }
  .care-stat:last-child { border-right: 0; }
  .care-stat-value {
    font-family: var(--display);
    font-size: 24px;
    line-height: 1;
    color: var(--ink);
    letter-spacing: 0.02em;
  }
  .care-stat-cap {
    margin-top: 6px;
    font-family: var(--mono);
    font-size: 10px;
    letter-spacing: 0.06em;
    text-transform: uppercase;
    color: var(--ink-soft);
  }
  .care-right {
    background: var(--paper);
    border: 3px solid var(--hi-vis);
    padding: 24px 24px 28px;
  }
  .care-right h4 {
    font-family: var(--mono);
    font-size: 13px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--ink);
    margin: 0 0 16px;
    padding-bottom: 10px;
    border-bottom: 3px solid var(--ink);
  }
  .care-list { list-style: none; padding: 0; margin: 0; }
  .care-list li {
    display: flex;
    gap: 10px;
    padding: 8px 0;
    font-size: 15px;
    line-height: 1.45;
    color: var(--ink-soft);
  }
  .care-list li::before {
    content: "✓";
    flex-shrink: 0;
    width: 20px;
    color: var(--ink);
    font-family: var(--display);
    font-size: 18px;
  }
  .care-list.care-list-out li { color: rgba(10,10,10,0.55); }
  .care-list.care-list-out li::before { content: "✕"; color: var(--warn); }
  .care-mini-note {
    margin: 14px 0 0;
    font-size: 14px;
    line-height: 1.5;
    color: var(--ink-soft);
    font-style: italic;
  }
  .care-footnote {
    margin-top: 24px;
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.06em;
    color: var(--ink-soft);
    text-transform: uppercase;
    line-height: 1.5;
  }
  .care-not {
    margin-top: 22px;
    padding: 16px 18px;
    border: 2px dashed var(--ink);
    background: var(--paper-deep);
  }
  .care-not h4 {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--ink);
    margin: 0 0 8px;
  }
  .care-not p {
    margin: 0;
    font-size: 14px;
    line-height: 1.55;
    color: var(--ink-soft);
  }
  .care-leave {
    margin-top: 28px;
    border: 2px solid var(--ink);
    background: var(--paper);
    padding: 20px 22px 22px;
  }
  .care-leave h4 {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--ink);
    margin: 0 0 12px;
    padding-bottom: 10px;
    border-bottom: 2px solid var(--ink);
  }
  .care-leave p {
    font-size: 15px;
    line-height: 1.55;
    color: var(--ink-soft);
    margin: 0 0 8px;
  }
  .care-leave p:last-child { margin-bottom: 0; }
  .care-leave strong { color: var(--ink); font-weight: 600; }
  @media (max-width: 900px) {
    .care { grid-template-columns: 1fr; gap: 32px; }
    .care-stats { grid-template-columns: 1fr; }
    .care-stat { border-right: 0; border-bottom: 3px solid var(--ink); }
    .care-stat:last-child { border-bottom: 0; }
  }

  /* year-one-total styles removed — now shown in pricing card */

  /* ---------- 09. OWNERSHIP ---------- */
  .own {
    background: var(--hi-vis);
    border: 3px solid var(--ink);
    padding: 48px;
    position: relative;
  }
  .own-badge {
    position: absolute;
    top: -3px;
    right: -3px;
    background: var(--ink);
    color: var(--hi-vis);
    border: 3px solid var(--ink);
    padding: 10px 16px;
    font-family: var(--display);
    font-size: 18px;
    letter-spacing: 0.04em;
  }
  .own h3 {
    font-family: var(--display);
    font-weight: 400;
    font-size: clamp(40px, 5vw, 56px);
    letter-spacing: 0.005em;
    line-height: 0.95;
    margin: 0 0 20px;
    color: var(--ink);
    max-width: 920px;
  }
  .own-body {
    font-size: 19px;
    line-height: 1.5;
    max-width: 760px;
    color: var(--ink);
    margin: 0 0 28px;
  }
  .own-list {
    list-style: none;
    padding: 0;
    margin: 0;
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 8px 24px;
    max-width: 800px;
  }
  .own-list li {
    font-family: var(--mono);
    font-size: 13px;
    letter-spacing: 0.04em;
    text-transform: uppercase;
    color: var(--ink);
    line-height: 1.4;
    padding: 4px 0;
  }
  .own-caveat {
    margin-top: 28px;
    padding-top: 20px;
    border-top: 2px solid var(--ink);
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.04em;
    color: var(--ink);
    line-height: 1.5;
    text-transform: none;
    max-width: 800px;
  }
  @media (max-width: 720px) {
    .own { padding: 32px 24px; }
    .own-badge { font-size: 14px; padding: 8px 12px; }
    .own-list { grid-template-columns: 1fr; }
  }

  /* ---------- 10. CUSTOM WORK / LATER ---------- */
  .later {
    background: var(--paper);
  }
  .later-inner {
    display: grid;
    grid-template-columns: 1fr 1.4fr;
    gap: 56px;
    align-items: center;
  }
  .later-inner h2 { margin: 0 0 16px; }
  .later-inner p {
    font-size: 19px;
    line-height: 1.55;
    color: var(--ink-soft);
    margin: 0;
  }
  .later-inner p strong {
    background: var(--hi-vis);
    padding: 0 6px;
    color: var(--ink);
    font-weight: 700;
  }
  @media (max-width: 720px) {
    .later-inner { grid-template-columns: 1fr; gap: 24px; }
  }

  /* ---------- 11. FAQ ---------- */
  .faq-grid {
    display: flex;
    flex-direction: column;
    gap: 0;
    border: 3px solid var(--ink);
  }
  .faq-item {
    background: var(--paper);
    border-bottom: 3px solid var(--ink);
  }
  .faq-item:last-child { border-bottom: 0; }
  .faq-item[open] { background: #fffbe6; }
  .faq-summary {
    list-style: none;
    cursor: pointer;
    padding: 22px 24px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 18px;
    user-select: none;
    transition: background .12s ease;
  }
  .faq-summary::-webkit-details-marker { display: none; }
  .faq-summary:hover { background: #fffbe6; }
  .faq-summary:focus-visible {
    outline: 3px solid var(--hi-vis);
    outline-offset: -3px;
  }
  .faq-q {
    font-family: var(--display);
    font-weight: 400;
    font-size: 22px;
    line-height: 1.15;
    letter-spacing: 0.01em;
    color: var(--ink);
    margin: 0;
  }
  .faq-icon {
    flex: 0 0 auto;
    width: 32px;
    height: 32px;
    border: 3px solid var(--ink);
    background: var(--paper);
    position: relative;
    transition: transform .15s ease, background .12s ease;
  }
  .faq-icon::before,
  .faq-icon::after {
    content: "";
    position: absolute;
    background: var(--ink);
    top: 50%; left: 50%;
    transform: translate(-50%, -50%);
  }
  .faq-icon::before { width: 14px; height: 3px; }
  .faq-icon::after  { width: 3px; height: 14px; transition: transform .15s ease; }
  .faq-item[open] .faq-icon { background: var(--hi-vis); }
  .faq-item[open] .faq-icon::after { transform: translate(-50%, -50%) scaleY(0); }
  .faq-body {
    padding: 0 24px 22px;
    animation: faqReveal .18s ease;
  }
  @keyframes faqReveal {
    from { opacity: 0; transform: translateY(-4px); }
    to   { opacity: 1; transform: translateY(0); }
  }
  .faq-a {
    font-size: 15px;
    line-height: 1.6;
    color: var(--ink-soft);
    margin: 0;
  }
  .faq-a strong {
    background: var(--hi-vis);
    padding: 0 4px;
    font-weight: 600;
    color: var(--ink);
  }
  @media (max-width: 720px) {
    .faq-summary { padding: 18px 18px; gap: 14px; }
    .faq-q { font-size: 18px; }
    .faq-body { padding: 0 18px 18px; }
    .faq-icon { width: 28px; height: 28px; border-width: 2px; }
    .faq-icon::before { width: 12px; height: 2px; }
    .faq-icon::after  { width: 2px; height: 12px; }
  }

  /* ---------- 12. QUOTE FORM ---------- */
  .quote {
    background: var(--ink);
    color: var(--paper);
    border-bottom: 3px solid var(--hi-vis);
  }
  .quote .section-num { color: rgba(244,238,220,0.6); }
  .quote h2 { color: var(--paper); }
  .quote h2 .hi { color: var(--ink); }
  .quote-grid {
    display: grid;
    grid-template-columns: 1fr 1.05fr;
    gap: 56px;
    align-items: start;
  }
  .quote-intro p {
    font-size: 18px;
    line-height: 1.55;
    color: var(--paper);
    margin: 0 0 24px;
  }
  .quote-intro p strong {
    background: var(--hi-vis);
    color: var(--ink);
    padding: 0 6px;
    font-weight: 700;
  }
  .quote-checklist {
    border: 2px solid var(--hi-vis);
    background: transparent;
    padding: 20px 22px;
    margin: 0 0 24px;
  }
  .quote-checklist h4 {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--hi-vis);
    margin: 0 0 12px;
  }
  .quote-checklist ul { list-style: none; padding: 0; margin: 0; }
  .quote-checklist li {
    font-size: 14px;
    line-height: 1.5;
    color: var(--paper);
    padding: 4px 0 4px 24px;
    position: relative;
  }
  .quote-checklist li::before {
    content: "□";
    position: absolute;
    left: 0;
    top: 2px;
    color: var(--hi-vis);
    font-family: var(--mono);
    font-size: 16px;
    line-height: 1;
  }
  .quote-intro .small-note {
    font-size: 14px;
    color: rgba(244,238,220,0.65);
    line-height: 1.5;
    margin: 0;
  }

  /* Right column form */
  .quote-form-wrap {
    position: relative;
    background: var(--paper);
    color: var(--ink);
    border: 3px solid var(--hi-vis);
    padding: 36px 28px 28px;
  }
  .quote-form-tag {
    position: absolute;
    top: -3px;
    left: 20px;
    background: var(--ink);
    color: var(--paper);
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.1em;
    padding: 5px 10px;
    border: 2px solid var(--hi-vis);
    transform: translateY(-50%);
  }
  .form-row { margin-bottom: 18px; }
  .form-row.row-2col {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 16px;
  }
  .form-row.row-2col .form-row { margin-bottom: 0; }
  .form-label {
    display: block;
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--ink);
    margin-bottom: 8px;
    font-weight: 500;
  }
  .form-label .req { color: var(--warn); margin-left: 4px; }
  .form-label .hint {
    font-family: var(--body);
    font-size: 12px;
    text-transform: none;
    letter-spacing: 0;
    color: var(--ink-soft);
    font-weight: 400;
    margin-left: 6px;
  }
  .tip {
    position: relative;
    display: inline-flex;
    align-items: center;
    justify-content: center;
    width: 16px;
    height: 16px;
    margin-left: 6px;
    border: 2px solid var(--ink);
    border-radius: 50%;
    background: var(--paper);
    color: var(--ink);
    font-family: var(--mono);
    font-size: 10px;
    font-weight: 700;
    line-height: 1;
    cursor: help;
    vertical-align: middle;
    text-transform: none;
    letter-spacing: 0;
  }
  .tip::after {
    content: attr(data-tip);
    position: absolute;
    left: 50%;
    bottom: calc(100% + 8px);
    transform: translateX(-50%);
    min-width: 200px;
    max-width: 280px;
    padding: 8px 10px;
    background: var(--ink);
    color: var(--paper);
    font-family: var(--body);
    font-size: 12px;
    font-weight: 400;
    line-height: 1.35;
    text-align: left;
    white-space: normal;
    border: 2px solid var(--ink);
    box-shadow: 3px 3px 0 var(--hi-vis);
    opacity: 0;
    pointer-events: none;
    transition: opacity .12s ease;
    z-index: 10;
  }
  .tip:hover::after,
  .tip:focus::after {
    opacity: 1;
  }
  .extra-note {
    font-style: normal;
    font-size: 12px;
    color: var(--ink-soft);
    margin-left: 4px;
  }
  .form-input,
  .form-select,
  .form-textarea {
    width: 100%;
    background: var(--paper);
    color: var(--ink);
    border: 2px solid var(--ink);
    padding: 12px 14px;
    font-family: var(--body);
    font-size: 16px;
    line-height: 1.4;
    transition: transform .12s ease, box-shadow .12s ease, background .12s ease;
    -webkit-appearance: none;
    appearance: none;
    border-radius: 0;
  }
  .form-input:focus,
  .form-select:focus,
  .form-textarea:focus {
    outline: 0;
    transform: translate(-2px,-2px);
    box-shadow: 4px 4px 0 var(--hi-vis);
    background: #fffbe6;
  }
  .form-textarea { min-height: 140px; resize: vertical; }
  .form-select {
    background-image: url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='12' height='8' viewBox='0 0 12 8'%3E%3Cpath d='M1 1l5 5 5-5' stroke='%230a0a0a' stroke-width='2' fill='none'/%3E%3C/svg%3E");
    background-repeat: no-repeat;
    background-position: right 14px center;
    padding-right: 40px;
  }

  /* Checkbox group */
  .check-group { display: grid; grid-template-columns: 1fr 1fr; gap: 8px; }
  .check-item {
    display: flex;
    align-items: center;
    gap: 10px;
    border: 2px solid var(--ink);
    padding: 10px 12px;
    background: var(--paper);
    cursor: pointer;
    font-size: 14px;
    transition: background .12s ease;
    user-select: none;
  }
  .check-item input { position: absolute; opacity: 0; pointer-events: none; }
  .check-item .box {
    width: 18px; height: 18px; border: 2px solid var(--ink);
    background: var(--paper);
    flex-shrink: 0;
    display: grid; place-items: center;
  }
  .check-item input:checked ~ .box {
    background: var(--ink);
  }
  .check-item input:checked ~ .box::after {
    content: "";
    width: 7px; height: 4px;
    border-left: 2px solid var(--hi-vis);
    border-bottom: 2px solid var(--hi-vis);
    transform: rotate(-45deg);
    margin-top: -2px;
  }
  .check-item:has(input:checked) {
    background: var(--hi-vis);
  }
  @media (max-width: 540px) {
    .check-group { grid-template-columns: 1fr; }
  }

  /* File drop */
  .file-drop {
    display: block;
    border: 2px dashed var(--ink);
    padding: 28px 18px;
    text-align: center;
    background: var(--paper);
    cursor: pointer;
    transition: background .12s ease, border-color .12s ease, border-style .12s ease;
  }
  .file-drop:hover { background: #fffbe6; }
  .file-drop.dragover {
    border-style: solid;
    border-color: var(--hi-vis);
    background: var(--hi-vis);
  }
  .file-drop strong {
    display: block;
    font-family: var(--display);
    font-size: 22px;
    letter-spacing: 0.02em;
    color: var(--ink);
    margin-bottom: 4px;
  }
  .file-drop span {
    display: block;
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.06em;
    color: var(--ink-soft);
    text-transform: uppercase;
  }
  .file-drop input[type=file] { display: none; }

  .file-list { margin-top: 12px; display: flex; flex-direction: column; gap: 4px; }
  .file-list:empty { display: none; }
  .file-row {
    display: flex;
    align-items: center;
    justify-content: space-between;
    background: var(--ink);
    color: var(--paper);
    padding: 10px 12px;
    font-size: 13px;
    font-family: var(--mono);
    gap: 12px;
  }
  .file-row .name { overflow: hidden; text-overflow: ellipsis; white-space: nowrap; }
  .file-row .size {
    color: rgba(244,238,220,0.6);
    flex-shrink: 0;
    font-size: 11px;
  }
  .file-row .remove {
    color: var(--warn);
    font-size: 16px;
    line-height: 1;
    padding: 0 2px;
    background: none;
    border: 0;
    cursor: pointer;
  }
  .file-row .remove:hover { color: #ff6242; }

  .submit-wrap { margin-top: 24px; }
  .submit-btn {
    display: block;
    width: 100%;
    background: var(--ink);
    color: var(--hi-vis);
    border: 3px solid var(--ink);
    padding: 22px;
    font-family: var(--display);
    font-size: 28px;
    letter-spacing: 0.02em;
    text-align: center;
    cursor: pointer;
    transition: transform .1s ease, background .12s ease, color .12s ease, box-shadow .12s ease;
    line-height: 1;
  }
  .submit-btn:hover {
    background: var(--hi-vis);
    color: var(--ink);
    transform: translate(-2px,-2px);
    box-shadow: 6px 6px 0 var(--ink);
  }
  .submit-btn:disabled { opacity: 0.6; cursor: not-allowed; }

  .form-finepr {
    margin: 16px 0 0;
    text-align: center;
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.06em;
    color: var(--ink-soft);
    text-transform: uppercase;
  }
  .form-legal {
    margin: 14px 0 0;
    text-align: center;
    font-size: 12px;
    line-height: 1.5;
    color: var(--ink-soft);
  }
  .form-legal a {
    color: var(--ink);
    border-bottom: 1px dotted var(--ink-soft);
    padding-bottom: 1px;
  }
  .form-legal a:hover { border-bottom-color: var(--ink); }
  .form-error {
    color: var(--warn);
    font-family: var(--mono);
    font-size: 12px;
    margin-top: 8px;
    display: none;
  }
  .form-error.show { display: block; }

  .honeypot {
    position: absolute;
    left: -10000px;
    width: 1px;
    height: 1px;
    overflow: hidden;
  }

  .form-success {
    display: none;
    padding: 56px 28px;
    text-align: center;
    background: var(--paper);
    color: var(--ink);
    border: 3px solid var(--hi-vis);
  }
  .form-success.show { display: block; }
  .form-success h3 {
    font-family: var(--display);
    font-weight: 400;
    font-size: 56px;
    letter-spacing: 0.02em;
    line-height: 0.95;
    margin: 0 0 16px;
  }
  .form-success p {
    font-size: 17px;
    line-height: 1.55;
    color: var(--ink-soft);
    margin: 0;
    max-width: 440px;
    margin-left: auto;
    margin-right: auto;
  }

  @media (max-width: 900px) {
    .quote-grid { grid-template-columns: 1fr; gap: 32px; }
    .form-row.row-2col { grid-template-columns: 1fr; gap: 18px; }
    .form-row.row-2col .form-row { margin-bottom: 0; }
  }

  /* ---------- 13. CTA STRIP ---------- */
  .cta-strip {
    background: var(--hi-vis);
    border-bottom: 3px solid var(--ink);
    padding: 48px 0;
  }
  .cta-strip-inner {
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 24px;
    flex-wrap: wrap;
  }
  .cta-strip-text { flex: 1 1 320px; }
  .cta-strip h2 {
    font-family: var(--display);
    font-weight: 400;
    font-size: clamp(36px, 5vw, 64px);
    letter-spacing: 0.005em;
    line-height: 0.95;
    margin: 0;
    color: var(--ink);
  }
  .cta-strip .cta-sub {
    margin: 8px 0 0;
    font-size: 17px;
    color: var(--ink);
    font-weight: 500;
  }
  .cta-strip .btn {
    background: var(--ink);
    color: var(--hi-vis);
    font-size: 24px;
  }
  .cta-strip .btn:hover {
    background: var(--paper);
    color: var(--ink);
    transform: translate(-2px,-2px);
    box-shadow: 6px 6px 0 var(--ink);
  }

  /* ---------- 14. FOOTER ---------- */
  footer {
    background: var(--ink);
    color: var(--paper);
    padding: 60px 0 0;
  }
  .footer-grid {
    display: grid;
    grid-template-columns: 1.4fr 1fr 1.1fr 1fr 1fr;
    gap: 48px;
    padding-bottom: 48px;
  }
  .footer-brand .brand-mark {
    background: var(--hi-vis);
    border-color: var(--paper);
    box-shadow: 4px 4px 0 var(--paper);
  }
  .footer-brand .brand-word { color: var(--paper); }
  .footer-tag {
    margin-top: 18px;
    font-family: var(--display);
    font-size: 22px;
    letter-spacing: 0.02em;
    color: var(--hi-vis);
  }
  .footer-brand p {
    margin-top: 14px;
    font-size: 14px;
    line-height: 1.55;
    color: rgba(244,238,220,0.7);
    max-width: 360px;
  }
  .footer-col h4 {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--hi-vis);
    margin: 0 0 18px;
  }
  .footer-col ul { list-style: none; padding: 0; margin: 0; }
  .footer-col li { padding: 6px 0; }
  .footer-col a {
    font-size: 14px;
    color: var(--paper);
    border-bottom: 1px dotted transparent;
    padding-bottom: 1px;
  }
  .footer-col a:hover { border-bottom-color: var(--hi-vis); color: var(--hi-vis); }
  .footer-bottom {
    border-top: 1px solid rgba(244,238,220,0.15);
    padding: 20px 0;
    display: flex;
    justify-content: space-between;
    align-items: center;
    flex-wrap: wrap;
    gap: 12px;
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.06em;
    text-transform: uppercase;
    color: rgba(244,238,220,0.5);
  }
  @media (max-width: 960px) {
    .footer-grid { grid-template-columns: 1fr 1fr; }
  }
  @media (max-width: 720px) {
    .footer-grid { grid-template-columns: 1fr; gap: 32px; padding-bottom: 32px; }
  }

  /* ---------- 03. WHO WE BUILD FOR (verticals) ---------- */
  .verticals-grid {
    display: flex;
    flex-direction: column;
    gap: 0;
    border: 3px solid var(--ink);
    margin-bottom: 32px;
  }
  .vertical {
    background: var(--paper);
    border-bottom: 3px solid var(--ink);
  }
  .vertical:last-child { border-bottom: 0; }
  .vertical[open] { background: #fffbe6; }
  .vertical-summary {
    list-style: none;
    cursor: pointer;
    padding: 20px 24px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 18px;
    user-select: none;
    transition: background .12s ease;
  }
  .vertical-summary::-webkit-details-marker { display: none; }
  .vertical-summary:hover { background: #fffbe6; }
  .vertical-summary:focus-visible {
    outline: 3px solid var(--hi-vis);
    outline-offset: -3px;
  }
  .vertical-summary h3 {
    font-family: var(--display);
    font-weight: 400;
    font-size: 20px;
    line-height: 1.1;
    letter-spacing: 0.01em;
    color: var(--ink);
    margin: 0;
    text-transform: uppercase;
  }
  .vertical-body {
    padding: 0 24px 20px;
    animation: faqReveal .18s ease;
  }
  .vertical-body p {
    font-size: 15px;
    line-height: 1.6;
    color: var(--ink-soft);
    margin: 0;
  }
  .vertical-geo {
    background: var(--ink);
    color: var(--paper);
    padding: 22px 26px;
    font-size: 15px;
    line-height: 1.65;
    border-left: 6px solid var(--hi-vis);
  }
  .vertical-geo strong { color: var(--hi-vis); font-weight: 600; }
  @media (max-width: 720px) {
    .vertical-summary { padding: 16px 18px; gap: 14px; }
    .vertical-summary h3 { font-size: 17px; }
    .vertical-body { padding: 0 18px 16px; }
  }

  /* ---------- HOMEPAGE: VERTICAL CARDS (linked) ---------- */
  .vertical-card {
    display: block;
    background: var(--paper);
    border-bottom: 3px solid var(--ink);
    padding: 22px 24px;
    transition: background .12s ease;
    color: var(--ink);
  }
  .vertical-card:last-child { border-bottom: 0; }
  .vertical-card:hover { background: #fffbe6; }
  .vertical-card:focus-visible {
    outline: 3px solid var(--hi-vis);
    outline-offset: -3px;
  }
  .vertical-card-head {
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 18px;
  }
  .vertical-card-head h3 {
    font-family: var(--display);
    font-weight: 400;
    font-size: 20px;
    line-height: 1.1;
    letter-spacing: 0.01em;
    color: var(--ink);
    margin: 0;
    text-transform: uppercase;
  }
  .vertical-card-arrow {
    flex: 0 0 auto;
    width: 32px;
    height: 32px;
    border: 3px solid var(--ink);
    background: var(--paper);
    display: grid;
    place-items: center;
    transition: transform .15s ease, background .12s ease;
    font-family: var(--display);
    font-size: 18px;
    line-height: 1;
    color: var(--ink);
  }
  .vertical-card:hover .vertical-card-arrow {
    background: var(--hi-vis);
    transform: translate(-2px,-2px);
    box-shadow: 4px 4px 0 var(--ink);
  }
  .vertical-card-blurb {
    margin: 12px 0 8px;
    font-size: 15px;
    line-height: 1.6;
    color: var(--ink-soft);
  }
  .vertical-card-more {
    font-family: var(--mono);
    font-size: 11px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--ink);
    border-bottom: 2px solid var(--hi-vis);
    padding-bottom: 1px;
  }
  @media (max-width: 720px) {
    .vertical-card { padding: 18px 18px; }
    .vertical-card-head h3 { font-size: 17px; }
    .vertical-card-arrow { width: 28px; height: 28px; border-width: 2px; font-size: 16px; }
  }

  /* ---------- NAV ACTIVE STATE ---------- */
  .nav-links a.nav-link[aria-current="page"] {
    border-color: var(--ink);
    background: var(--hi-vis);
  }

  /* ---------- VERTICAL PAGE: PROSE SECTION ---------- */
  .vp-prose {
    background: var(--paper);
  }
  .vp-prose-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 56px;
    align-items: start;
  }
  .vp-prose-body p {
    font-size: 18px;
    line-height: 1.6;
    color: var(--ink-soft);
    margin: 0 0 18px;
  }
  .vp-prose-body p:last-child { margin-bottom: 0; }
  .vp-prose-body p strong {
    background: var(--hi-vis);
    padding: 0 6px;
    color: var(--ink);
    font-weight: 700;
  }
  .vp-prose-aside {
    background: var(--ink);
    color: var(--paper);
    border: 3px solid var(--ink);
    padding: 28px 28px 30px;
    box-shadow: 6px 6px 0 var(--hi-vis);
  }
  .vp-prose-aside h3 {
    font-family: var(--display);
    font-weight: 400;
    font-size: 30px;
    line-height: 1;
    letter-spacing: 0.02em;
    color: var(--hi-vis);
    margin: 0 0 16px;
  }
  .vp-prose-aside ul {
    list-style: none;
    padding: 0;
    margin: 0;
  }
  .vp-prose-aside li {
    padding: 10px 0 10px 26px;
    border-bottom: 1px solid rgba(244,238,220,0.16);
    font-size: 15px;
    line-height: 1.5;
    color: var(--paper);
    position: relative;
  }
  .vp-prose-aside li:last-child { border-bottom: 0; }
  .vp-prose-aside li::before {
    content: "✓";
    position: absolute;
    left: 0;
    top: 8px;
    color: var(--hi-vis);
    font-family: var(--display);
    font-size: 18px;
    line-height: 1;
  }
  @media (max-width: 900px) {
    .vp-prose-grid { grid-template-columns: 1fr; gap: 32px; }
  }

  /* ---------- VERTICAL PAGE: PRICING STRIP ---------- */
  .vp-pricing-strip {
    border: 3px solid var(--ink);
    background: var(--paper);
    display: grid;
    grid-template-columns: 1fr 1fr;
    box-shadow: 8px 8px 0 var(--ink);
    margin-bottom: 24px;
  }
  .vp-pricing-cell {
    padding: 32px 28px;
    border-right: 3px solid var(--ink);
  }
  .vp-pricing-cell:last-child { border-right: 0; }
  .vp-pricing-cell.featured { background: var(--hi-vis); }
  .vp-pricing-cell-label {
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.1em;
    text-transform: uppercase;
    color: var(--ink-soft);
    margin-bottom: 12px;
  }
  .vp-pricing-cell.featured .vp-pricing-cell-label { color: var(--ink); }
  .vp-pricing-cell-amt {
    font-family: var(--display);
    font-weight: 400;
    font-size: 64px;
    line-height: 0.95;
    color: var(--ink);
    display: flex;
    align-items: baseline;
    gap: 0 8px;
  }
  .vp-pricing-cell-amt .dollar {
    font-size: 32px;
    align-self: flex-start;
    margin-top: 4px;
  }
  .vp-pricing-cell-suffix {
    font-family: var(--body);
    font-size: 18px;
    font-weight: 600;
    color: var(--ink-soft);
    letter-spacing: 0;
    line-height: 1;
  }
  .vp-pricing-cell.featured .vp-pricing-cell-suffix { color: var(--ink); }
  .vp-pricing-cell-meta {
    margin-top: 14px;
    font-size: 14px;
    line-height: 1.55;
    color: var(--ink-soft);
  }
  .vp-pricing-cell.featured .vp-pricing-cell-meta { color: var(--ink); }
  .vp-pricing-link {
    display: inline-block;
    margin-top: 6px;
    font-family: var(--mono);
    font-size: 12px;
    letter-spacing: 0.08em;
    text-transform: uppercase;
    color: var(--ink);
    border-bottom: 2px solid var(--ink);
    padding-bottom: 1px;
  }
  @media (max-width: 720px) {
    .vp-pricing-strip { grid-template-columns: 1fr; box-shadow: 6px 6px 0 var(--ink); }
    .vp-pricing-cell { border-right: 0; border-bottom: 3px solid var(--ink); padding: 24px 22px; }
    .vp-pricing-cell:last-child { border-bottom: 0; }
    .vp-pricing-cell-amt { font-size: 48px; }
    .vp-pricing-cell-amt .dollar { font-size: 24px; }
  }

  /* ---------- VERTICAL PAGE: FEATURES LIST ---------- */
  .vp-features {
    border: 3px solid var(--ink);
    background: var(--paper);
    display: grid;
    grid-template-columns: 1fr 1fr;
  }
  .vp-feature {
    padding: 24px 26px;
    border-right: 3px solid var(--ink);
    border-bottom: 3px solid var(--ink);
  }
  .vp-feature:nth-child(2n) { border-right: 0; }
  .vp-feature:nth-last-child(-n+2) { border-bottom: 0; }
  .vp-feature h3 {
    font-family: var(--display);
    font-weight: 400;
    font-size: 22px;
    letter-spacing: 0.01em;
    line-height: 1.05;
    margin: 0 0 8px;
    color: var(--ink);
    text-transform: uppercase;
  }
  .vp-feature p {
    margin: 0;
    font-size: 15px;
    line-height: 1.55;
    color: var(--ink-soft);
  }
  @media (max-width: 720px) {
    .vp-features { grid-template-columns: 1fr; }
    .vp-feature { border-right: 0; border-bottom: 3px solid var(--ink); padding: 20px 22px; }
    .vp-feature:last-child { border-bottom: 0; }
  }

  /* ---------- VERTICAL PAGE: OTHER VERTICALS ---------- */
  .vp-other {
    background: var(--paper-deep);
  }
  .vp-other-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    border: 3px solid var(--ink);
    background: var(--paper);
  }
  .vp-other-link {
    padding: 18px 22px;
    border-right: 3px solid var(--ink);
    border-bottom: 3px solid var(--ink);
    color: var(--ink);
    transition: background .12s ease;
    font-family: var(--display);
    font-weight: 400;
    font-size: 22px;
    letter-spacing: 0.005em;
    line-height: 1.05;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 12px;
    text-transform: uppercase;
  }
  .vp-other-link:nth-child(3n) { border-right: 0; }
  .vp-other-link:nth-last-child(-n+3) { border-bottom: 0; }
  .vp-other-link:hover { background: var(--hi-vis); }
  .vp-other-link::after {
    content: "→";
    color: var(--ink-soft);
    font-size: 18px;
  }
  .vp-other-link:hover::after { color: var(--ink); }
  @media (max-width: 900px) {
    .vp-other-grid { grid-template-columns: 1fr 1fr; }
    .vp-other-link { font-size: 18px; padding: 16px 18px; }
    .vp-other-link:nth-child(3n) { border-right: 3px solid var(--ink); }
    .vp-other-link:nth-child(2n) { border-right: 0; }
    .vp-other-link:nth-last-child(-n+3) { border-bottom: 3px solid var(--ink); }
    .vp-other-link:nth-last-child(-n+2) { border-bottom: 0; }
  }
  @media (max-width: 540px) {
    .vp-other-grid { grid-template-columns: 1fr; }
    .vp-other-link { border-right: 0 !important; border-bottom: 3px solid var(--ink) !important; }
    .vp-other-link:last-child { border-bottom: 0 !important; }
  }


